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WHAT WE DO
OUR SERVICES
OVERNIGHTS
Overnights.tv is the leading supplier of online BARB ratings reports and UK television Overnight reports to the international media industry, from small independent producers to the US studios. All our reports are time-checked against the actual broadcast and are available within seconds of the data being available at 9.30am every morning 365 days a year – know the vital data before anyone else.
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ONLINE
Our easy to use online research tool gives you not only up-to-the-minute overnight data but also consolidated TV ratings, including Reach data, playback from recorders & VOD viewing on the TV set. Data is available back to 2006 with interactive programme reporting at episode and series level, as well as channels and timeslots with demographic breakdowns and Reach data - either onscreen or easily exportable for use in your own work. – The only place to find the true total audience.
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CONSULTANCY
Where the information you need requires expert research and experience, or you simply don’t have the time to do it yourself, our team of consultants would be happy to help. From one-off projects to regular reporting, the Overnights.tv team have for many years helped broadcasters, production companies and advertisers with their research.
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REGULAR REPORTING
Experts in presenting key information, our team has for many years provided executive reporting to media companies around the world. From data deliveries for research departments, to graphically presented KPI’s and analysis to boards, Overnights.tv is well placed to make sense of the data and report what you need to know.
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SCREENWATCH 
STILL COOKING...
The long awaited/dreaded new series of The Great British Bake Off launched last week in its new Tuesday, 8pm slot on Channel 4. Of course there was huge pressure on the show to achieve the kind of figures that it had won on BBC1, but that was unrealistic for Channel 4, where the 52 week overnights average for that Tuesday slot was 1.4m viewers. With the added controversy (among hardcore GBBO viewers) over the change of personnel, the show was never going to start with the same figures on which it ended on BBC1...
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CLIENTS
PEOPLE WHO BELIEVE IN US
WHAT'S NEW
Video Analysis tool launched
For the first time see content alongside the ratings with our new video analysis tool.
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SYSTEM UPDATES
BARB Reported Channels
Monday, 11th September 2017
FreeSports will be BARB reported from 11th September 2017.
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Wednesday, 30th August 2017
POP Max and POP Max +1 will return to BARB reporting as of the broadcast day 30th August 2017.
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FREE REPORTS
A blog about programmes on UK and US TV and reports on their performance using ratings data.
READ Read
A weekly listing of titles of new programmes and returning series.
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"The UK is a key territory for the international format business – Attentional & Overnights.tv is our key source for us to see how fresh shows perform and we always have somebody to help us in understanding figures from an inside perspective! Great service and essential to our work!"
Bernhard Sonnleitner, ProsiebenSat1
"Being able to have access to vital data first thing the following day has been extremely beneficial in determining how well our first major production has been received in the UK. It’s been really valuable to compare our audience figures to competing programmes in the same time slot, giving us essential feedback for our investors and commercial partners as well as key analysis as we progress to a second series. The Overnights team always provide above and beyond support to us and are always a pleasure to deal with."
Russ Lindsay, CEO & the Team at Infinity
"The online software from Overnights.tv is a fast, comprehensive and easy-to-use ratings analysis system. We use it regularly to compare the performance of our series against other productions and to run reports for sales and marketing of our productions."
Daniel Isaacs, Joint MD, Kudos
"The Overnights.tv services have helped right across the board; development, research, commissioning pitches, internal reports and press releases. A major benefit of using the Overnights.tv system is being able to run any number of reports that are tailored to the specific needs of a programme by focusing on relevant criteria, be it demographics or programme comparisons. The Kids division within RDF Rights has been able to boost the confidence of existing licensees and encourage new licensees to come on board for properties such as Waybuloo, which continues to go from strength to strength."
Rachel Davidson, Publicity Manager, RDF.RDF Media Group
"Attentional is an invaluable service for DRG. Not only does it allow us to keep across up-to-the-minute ratings for all of our programming, it also provides us with the capability to research historical broadcasts. Both the slot and the genre comparison reports are extremely useful when analyzing how our shows have performed, as well as giving an overview of popular trends in programming."
Laura Stanley, Marketing Manager, DRG.DRG
"Overnights.tv delivers above & beyond the raw data. The information is easily digestible and useful but the team behind the data bring it to life. If I get in touch to ask for advice, they are always available, respond quickly and go beyond even what I have asked for. Their customer service is impeccable which is why we have used them for 8 years now. "
Tracey Lloyd, General Manager, Whizz Kid Entertainment
"Attentional continue to provide a fast, reliable and easy to read daily overnight report for us. Ad hoc research has always been produced quickly, clearly and competitively priced. I have found Attentional's employees always to be friendly and helpful, no job is too small, and they are always a pleasure to deal with."
Sue West, Audience Research Manager, Endemol
